Prospect from an apparent need
The Prospector concept is straightforward: identify a visible problem first, then contact the business with a relevant way to help.
Reputation
Find organizations that may benefit from stronger online reputation management.
Website Speed
Use speed and user experience problems as a natural opening for a conversation.
Search Engine Optimization
Identify search visibility gaps and opportunities for improvement.
Mobile Friendliness
Check whether websites work well for visitors on mobile devices.
Website Security
Look for missing SSL or other visible trust and security concerns.
Local Listings
Find listing inconsistencies and local presence problems that need attention.
Email outreach
The old site describes a quick method for emailing prospects using approved systems and emphasizes high-volume capacity. Use your current Click IT-approved process and compliance guidance when sending outreach.
Niches and templates
Lists of business niches and reusable templates can help franchisees build a focused prospecting routine without writing every campaign from the beginning.